Volkswagen Passenger Cars Malaysia (VPCM) unveiled a special edition Volkswagen Polo Black & White, in conjunction with Lazada’s annual 11.11 Shopping Festival celebration.
The special edition Polo Black & White is limited to only 11 units, and will be sold exclusively on Lazada’s online platform on the 11th of November 2018. Customers only need to pay the retail price of RM68,488 (without insurance and registration) for the Polo Black & White to receive added accessories worth RM7,500. As part of the deal, official bank partner Hong Leong Bank will also be offering a special low interest rate of 1.11% per annum for a 5-year loan.
The Polo Black & White is only available in Candy White and comes fitted with a black rear spoiler, black body side moldings, leather seats, 15” black alloy wheels, black side mirror and authorised VW Tint.
Equipped with a 1.6l 105PS petrol injection 16-Valve Multi Point Injection (MPI) engine and a 6-speed automatic transmission with Tiptronic with sport mode, the Polo 1.6l comes with a maximum torque of 153Nm available at a low 3800rpm. The Polo 1.6l is fitted with a new RCD 340G head unit which offers a wide range of connectivity options such as USB and iPod interface, AUX-IN support, SD card slot, Bluetooth and App-Connect (CarPlay, Android Auto and Mirrorlink).
Erik Winter, Managing Director of VPCM said that “A consumer’s purchasing journey have evolved so much in the past recent years, and we are pleased to have played a part in changing perceptions to the point where purchasing a car is now the new norm. This is evident with the success with our collaborations with Lazada for the 12.12. Beetle and the recent JOIN range. Convenience aside, this also tells us that consumers are online – reading, researching and looking for the best deals. And that is where Volkswagen will be.”
To make a booking, a booking fee of RM799 is required and can be made via Lazada Wallet, credit card or online banking, after which the customer will receive a call from a Volkswagen representative for arrangements on their preferred dealership and to complete the registration and delivery of the vehicle.
“As Malaysia’s leading eCommerce platform, Lazada has evolved beyond being just an online shopping platform and has transformed into a lifestyle destination. Our continued partnership with Volkswagen is proof of changing consumer behaviour, and we look forward to offering our customers the biggest and best Lazada shopping experience through this exclusive collaboration,” said Christophe Lejeune, Chief Executive Officer of Lazada Malaysia.
Those interested to purchase the special edition Polo Black & White may visit the Volkswagen store on Lazada at to find out more.
All Volkswagen models come with 3-years free maintenance, 5-years manufacturer’s warranty and 5-years roadside assistance. For more information, visit www.volkswagen.com.my.
Latest Update: All 11 units of the Special Edition Polo Black & White in conjunction with Lazada's 11.11 Shopping Festival was booked within one minute after it was launched. All 11 cars were booked by 12:01am on the 11th of November and all purchase transactions were completed 1 hour after. The response for the Polo Black & White exceeded expectations and was sold in an unbelievable record-breaking time.